# Ad targeting needs some work

**URL:** <https://forums.plex.tv/t/ad-targeting-needs-some-work/936960>\
**Category:** Online Media Sources\
**Tags:** video-on-demand, livetv-streaming\
**Created:** [March 9, 2026, 7:48pm UTC](https://forums.plex.tv/t/ad-targeting-needs-some-work/936960 "2026-03-09T19:48:28Z")\
**Posts on this page:** 3\
**Page:** 1

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**Author:** ![tky](https://avatars.discourse-cdn.com/v4/letter/t/5daacb/32.png) [@tky](https://forums.plex.tv/u/tky)\
**Post date:** [March 9, 2026, 7:48pm UTC](https://forums.plex.tv/t/ad-targeting-needs-some-work/936960/1 "2026-03-09T19:48:28Z")

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Plex Pass user here who started to use some of the ad-supported streams. There’s a lot of good content, and I appreciate that.

My request/comment is that I feel Plex needs to do a far better job targeting ads on these VOD/streams. For instance, kids TV shows (e.g., Care Bears from the 80s…) should not be shown repeated ads for online gambling. It’s clear these ads are targeting kids; the young huckster using slang like “no cap” and all… yikes, Plex. What next, Gumby hocking smokes and the Smurfs pushing tequila?

Far from a puritan here, but c’mon. I’m fine with ads – for other kids shows and even the usual Bob Ross channel – but seeing the gambling junk makes me wonder what other poorly-targeted ads will randomly pop up on the screen.

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**Author:** ![BigWheel](https://sea1.discourse-cdn.com/plex/user_avatar/forums.plex.tv/bigwheel/32/78783_2.png) [@BigWheel](https://forums.plex.tv/u/BigWheel)\
**Post date:** [March 9, 2026, 7:58pm UTC](https://forums.plex.tv/t/ad-targeting-needs-some-work/936960/2 "2026-03-09T19:58:25Z")

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Thank you for the report. I will let the team that deals with advertisers know.

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**Author:** ![system](https://global.discourse-cdn.com/plex/original/3X/2/a/2acb9765406f63293d357b4ec509ec39aa28f2ad.png) [@system](https://forums.plex.tv/u/system)\
**Post date:** [June 7, 2026, 7:59pm UTC](https://forums.plex.tv/t/ad-targeting-needs-some-work/936960/3 "2026-06-07T19:59:22Z")

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