Server transcode 4k -> 1080p on 4k PANASONIC TX-49FXW724

this may or may not help @ Plex, 4k, transcoding, and you - aka the rules of 4k - a FAQ

the most common problem with smart tv is they do not support HD audio, so you need to choose a different audio stream like AC3 dolby digital or dts.

subtitles can also cause problems, if they are enabled try disabling them and see if it will direct play.